Usage Tracking and Personally identifiable information (PII)
The only identifying information that Gainsight PX requires is a unique user ID for the tracked users and unique account ID in case you want to track the associated accounts. Any other user and account attributes are optional. Having a user email address will allow you to engage the users outside the application and follows the unsubscribe protocol automatically.
Gainsight PX tracks the ui elements being clicked in order to provide usage analysis. However it does not capture any user submitted forms or input text fields in the tracked application.
IP Address & Inferred Data
Gainsight PX does provide data augmentation driven by IP address so you can further analyze based on GEO location or domain inferred data. This is optional and you can opt-out from this option so the tracked users IP address will not be resolved.